Dr.K.Surya Narayana

Papers Published

Journal Publications:

Paper Presentations I. National Conferences and Seminars Presented 1. Paper titled ‘Marketing Automation’ in National Conference on Emerging Trends in Marketing’,18th-19th’March 2014,organized by KLU Business School,KLU,Vijayawada. 2. ‘Marketing Automation’ in Vikrant-2k15,a two day National Conference on 9th-10th January 2015, organized by Department of Management Studies,CMRIT,Hyderabad. 3. ‘Consumer Perception on Banking Services in Hyderabad’,in one day conference on Managing Business in Changing Economic Scenario’,26th March 2015,organized by Department of Business Management,Aurora PG College,Hyderabad. 4. ‘Employee Related problems and current scenario of IT export BPO industry’ in one day UGC sponsored National Seminar on ‘Indian IT-BPO Industry Prospects and Challenges, organized by Department of Commerce,Government Degree&PG College,Karim Nagar. 5. ‘Reforms in Mutual Funds Industry-A select study’ in one day National Seminar on New Horizons in Financial Services Management –Changes and solutions, on 25th April 2008, organized by Department of Commerce and Business Management’,KU,Warangal 6 ‘Financial Sector Reforms in India in one day National Seminar on New Horizons in Financial Services Management-Challenges and Solutions’ held on 25th April 2008. II. Research Papers and articles Publications in journals, conferences and seminar proceedings. A. International Journals. 1. Research Paper titled ‘ Performance Evaluation of Thermal Power Plant: Questionnaire Survey Considerations’ in International Journal of Entrepreneurship and Business perspectives ,a referred quarterly journal,Vol 2,Number 3,July-September’13,ISSN No 2279- 0918. 2. Research Paper ‘A study on APGENCO’s Productivity Measurement using Value Added concept’,in International Journal of Financial Management Perspectives,A refered quarterly Journal, vol 2, no 2,April-June’2013,ISSN 279-0896. B. International Conferences 1. Corporate social responsibility. A Study of Select Companies-Lessons to Be Learnt.IJETSR, Volume4 lssue12, December 2017, lSSN 2394-3386 2. HR Challenges in Service Industries-A Study in Different Organizations III International Conference on Emerging Strategies for Business Advancements, MRCEW,ISBN 97393 83038 541,Scopus Indexed Journal IJPAM 3. Changing Trends of various Business Organization through Predictive Intelligence in India. International Conference on Digitization of Business Analytics-A key driver in the Paradigm Shift., Samaroh-2018, organized by Siva Sivani Institute of Management,Hydereabad C. National Seminar/Conference Proceedings brought as book. 1. Published article titled ‘Employee Related Problems and current Scenario of IT Export BPO in India.’ in the National Seminar Proceedings Book ‘Indian IT-BPO Industry Challenges and Prospects,2016,ISBN 978-93-85817-06-5,Global Research Society,Hyderabad. 2. Published paper titled ‘Marketing Automation’in the book ‘Emerging trends in Marketing’,ISBN No 978-81-930638-28,KLU Business School,2015. 3. Published paper titled ‘Marketing Automation’in the book ‘Changing trends of Indian Business:Growth and Challenges’,2015,ISBN No 978-81-924002-0-4,Sapient Research Publications,Hyderabad. 4. Published article as a co Author ‘ Operations Research Model for a public Transport System ’ in Business Analyst,Vol iii,No 1,Journal of Management Studies, School of Management Studies, KU, Warangal, Jan, 2009. 5. Published paper ‘SEZ’s – Global Scenario, in the National Seminars Proceedings Book, Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of Commerce and Business Management, KU, Warangal. 6. Published paper ‘SEZ’s – Approval Mechanism, in the National Seminars Proceedings Book, Souvener titled Special Economic Zones –Opportunities and Challenges, 2008, Department of Commerce and Business Management, KU, Warangal 7. Published paper ‘Financial Sector Reforms in India, in the National Seminars Proceedings Souvenir titled New Horizons in Financial Services Management-Challenges and Solutions, 2008, Department of Commerce and Business Management, KU, Warangal. 8. Published paper ‘Reforms in Mutual Fund Industry-Aselect Study, in the National Seminars Proceedings Souvenir titled New Horizons in Financial Services Management-Challenges and Solutions, 2008, Department of Commerce and Business Management, KU, Warangal. 9. Published article ‘Hastle Free way to investment-A study on Birla Sun Life Mutual Fund,Business Analyst,Journal of Management studies,School of Management Studies,KU,Warangal. 10. Published article ‘K-Economy in New Millenium-A conceptual Study,Vol 1,No 1,Kakatiya Business Review,Journal of Management Studies, ,School of Management Studies,KU,Warangal. 11. Published paper ‘Literacy Standards of Tribals-An Empirical Study’, in the Seminars Proceedings Souvenir titled Tribal Development in Andhra Pradesh-Issues and Challenges,2007,A.P Economic Association and Government Degree and PG College ,Bhadrachalam.

Subjects Taught

Degree Dept. Specialization Shift (I/II) Subject / Lab Duration of Class as in Time Table (in Minutes /Week) PG MBA Management I MIS&ERP 200 PG MBA HR I Compensation and Reward Management 200

Books Published

–