Dr. Sreenivas Thandava
Designation Associate Professor
Years of Experience 13
Department MBA
Email Id drsreenivas@mlrit.ac.in
JNTUH Unique Id 3160-210203-220014
Areas of Specialization Marketing and HR
UG Degree B.Sc.
PG Degree MBA
Ph.D Marketing
Joining Date 12/5/2022
Nature of Association Regular

Dr. Sreenivas Thandava

Papers Published

National:

  1. Paper entitled “Innovative Teaching Methods and Tools in Management During Pandemic” published in AICTE sponsored Two-day National E-Conference on Innovations in Management Teaching and Research Methods, pp. 224 – 229, ISBN: 978-93-90631-33-9.
  2. Paper entitled “Environmental Protection as a Measure for Sustainable Development” published in Green Accounting – Issues and Implementation – Volume 1, Issue 1, pp. 238 – 250, 2018, ISBN: 978-81-935990-0-6

International:

  1. Paper entitled “The Emerging Role of Business Management for Sustainable Development in Developing Economies” was published in ‘World Journal of Management & Economics (WJME)’, ISSN: 1819-8643, Vol. 15, Spl. Issue (2), ABDC – C Category, 2022.
  2. Paper entitled “Cross-cultural Marketing Challenges in Global Environment” published in SSRG International journal of Economics and Management Studies (SSRG-IJEMS), Vol. 6 (12), December 2019, ISSN: 2393 – 9125
  3. Paper entitled “Marketing Models for Sustainable Growth in Agriculture: A Case Study on Farmers in Selected Region of Prakasam District, AP” published in International Journal of Management and Social Sciences Research (IJMSSR), January 2018, Volume 7, Issue 1, pp. 116 – 133, ISSN: 2319-4421.
  4. Paper entitled “Industry Expectations for Curriculum Design: An Analysis of Input GAP” published in International Journal of Management and Social Science Research Review (IJMSRR), December 2017, Volume 1, Issue 42, pp. 145 – 152, ISSN: 2349 – 6738.
  5. Paper entitled “Evaluation of Marketing Models for Sustainable Growth in Agriculture Sector (A Case Study on Awareness of Farmers in Select Villages of Prakasam District, Andhra Pradesh State)” communicating with “Indian Journal of Agricultural Marketing”

Subjects Taught

Operations Research, QABD, RMSA, E-Commerce, MS, Marketing, HR, OB, International Business, BEFA, HVPE,
TKM, TPMS, LBE

Books Published

1) Co-authored a book on Retail Management & Supply Chain Management, Red’ Shine Publication, 2022, ISBN: 978-1-387-73422-1.
2) Co-authored a book on Business to Business (B2B) Marketing, Book Rivers Publication, 2022, ISBN: 978-93-5515-275-6.
3) Co-authored a book on Data Science for Business, Book Rivers Publication, 2022, ISBN: 978-93-5515-283-1.

Brochure