Dr Veerabhadra Swamy Pulletikurthi

Papers Published

Scopus Indexed

1. Published a Paper on “An Appraisal on Performance of Electronic Banking in India – A Gender Homophily” in the Journal of Positive School Psychology, in Scopus Indexed Q2 Journal, Volume 6, No:3, PP: 10194-10205, 2022.
2. D.Lalitha Rani and P.Veerabhadra Swamy, participated and presented a paper on “Efficiency and Effectiveness of e-Government Services in Andhra Pradesh: (A Study with Special Reference to Mee Seva Project in Visakhapatnam City)” in the 37^th ISMS Marketing Science Conference at Johns Hopkins Carey Business School, Baltimore USA during 18^th – 20^th June, 2015.

UGC Care Listed Journals

1. Published a paper on “Performance of MUDRA Loans in India” in International Journal of Multidisciplinary Educational Research (IJMER), ISSN : 2277 – 7881, July, 2016, Issue: 7(5), Volume: 5, with Impact Factor 318 and ICV 5.16 Points. (Index Copernicus Value), ISI Value 2.286.
2. Published a paper on “Evaluation of Awareness and Usage of Internet and e-Governance Project Mee Seva – A Study with Special Reference to Visakhapatnam City”, International Journal of Multidisciplinary Educational Research (IJMER), ISSN : 2277 – 7881, September 2015, Issue: 9(5), Volume: 4, with Impact Factor 318 and ICV 5.16 Points. (Index Copernicus Value), ISI Value 2.286.
3. Published a paper  on  “Achieving  Sustainable  Development  Through  Electronic  Governance: World’s Success Stories” in International Journal of Multidisciplinary Educational Research(IJMER), ISSN : 2277-7881, January 2015, Issue: 1(1), Volume: 4, with Impact Factor 972 and ICV 5.16 Points. (Index Copernicus Value).

With ISBN

1. Published a paper on “Education of Scheduled Tribes in India – Challenges and Government Initiatives” on 13^th March 2017 in Two Day National Seminar conducted on “Trends and Educational Opportunities of Scheduled Tribes in India” organized by University College of Education, Adikavi Nannaya University, Rajah Rajah Narendra Nagar, Rajamahendravaram, Andhra Pradesh during 12^th-13^th March, 2017 is published with ISBN 978-93-86251-49-3
2. Published a paper on “Women Empowerment and Protection in India – A Paradigm Shift for Social Justice” on 31^st March 2017 in Two Day National Seminar conducted on “Corporate Social Responsibility in India: Strategies for Inclusive Development” organized by Centre for Study of Social Exclusion and Inclusive Policy, School of Social Sciences Building, Andhra University, Visakhapatnam during 30^th-31^st March, 2017 is published with
3. Published a paper on “MSME’s Constraints, Benefits, Challenges, and Its Role in Social Responsibility” on 18^th March 2017 in Two Day National Seminar conducted on “Corporate Social Responsibility in India: Strategies for Inclusive Development” organized by Andhra Pradesh State Council of Higher Education, UGC-SAP, Department of Commerce and Management Studies, Andhra University, Visakhapatnam and University Grants Commission, New Delhi during 17^th-18^th March, 2017 is published with
4. Published a paper on “Corporate Social Responsibility Policy – An Overview” 18^th March, 2017 in Two Day National Seminar conducted on “Corporate Social Responsibility in India: Strategies for Inclusive Development” organized by Andhra Pradesh State Council of Higher Education, UGC-SAP, Department of Commerce and Management Studies, Andhra University, Visakhapatnam and University Grants Commission, New Delhi during 17^th-18^th March, 2017 is published with
5. Published a paper on “Effective use of ICT – A Catalyst for Education” on 14^th  March 2017 in Two Day National Seminar conducted on “New Education Policy – Goals and Imperatives” organized by P.B.Siddhartha College of Arts & Science, Vijayawada in association with Andhra Pradesh State Council of Higher Education during 14^th-15^th March, 2017 is published with ISSN 2348-6724.
6. Published a paper on “Performance of MUDRA Loans in India” in International Journal of Multidisciplinary Educational Research (IJMER), ISSN : 2277 – 7881, July, 2016, Issue: 7(5), Volume: 5, with Impact Factor 318 and ICV 5.16 Points. (Index Copernicus Value), ISI Value 2.286.
7. Published a paper on “Evaluation of Awareness and Usage of Internet and e-Governance Project Mee Seva – A Study with Special Reference to Visakhapatnam City”, International Journal of Multidisciplinary Educational Research (IJMER), ISSN : 2277 – 7881, September 2015, Issue: 9(5), Volume: 4, with Impact Factor 318 and ICV 5.16 Points. (Index Copernicus Value), ISI Value 2.286.
8. Published a paper on “Innovation and Reinvention of Governance Leads to Empowered Citizen Centric e-Governance” on 21^st February in Two Day National Seminar conducted on “Entrepreneurship through Innovation” during 20^th-21^st February, 2015 organized by Department of Commerce and Management Studies, Andhra University, Visakhapatnam and published with
9. Published a paper on “Developing Entrepreneurship in India: CSCs’ are Innovative Tools for Government” on 21^st February in Two Day National Seminar conducted on “Entrepreneurship through Innovation” 20^th-21^st February, 2015 organized by Department of Commerce and Management Studies, Andhra University, Visakhapatnam and published with
10. Published a paper  on  “Achieving  Sustainable  Development  Through  Electronic  Governance: World’s Success Stories” in International Journal of Multidisciplinary Educational Research(IJMER), ISSN : 2277-7881, January 2015, Issue: 1(1), Volume: 4, with Impact Factor 972 and ICV 5.16 Points. (Index Copernicus Value).

Subjects Taught

Marketing Management, Management Science, Digital Marketing,
Human Values and Professional Ethics, Digital Marketing

Books Published

1. Veerabhadra Swamy. P, (2017) “Effectiveness and Efficiency of e-Governance in Andhra Pradesh”, LAP LAMBERT Academic Publishing, Germany, 978-3- 330-05601-5.
2. Nageswara Rao. Ch, Veerabhadra Swamy. P, (2016) “Brolier Chicken Market A Case Study of Suguna Poultry Farm Ltd, VSKP”, LAP LAMBERT Academic Publishing, Germany, 978-3-659-91981-7.